Tag: Seth Godin

  • A Series of Somethings

    No one can change everything, but everyone can change something. If you choose to live a life with impact, it’s in your control to do so.” — Seth Godin, Powerlessness

    Godin’s post yesterday offered this nugget of wisdom as a reminder that we have agency. We may change something, should we choose to. Don’t ever tell yourself otherwise, for to do so is to rob this world of one more voice of positive change.

    What does change look like? It’s how we treat people. It’s how we treat ourself. It’s holding a standard for how we’re going to move through this world and holding the line on that with every interaction. We’ll fall short of those standards more than we care to think about, but we’ll also rise to meet them. And we’ll realize now and then that we’ve exceeded the old standard and set a new one. In this way we learn and grow and become something more than we were before.

    That person, the something more person, has momentum and influence. We float through life leaving a wake behind us—a ripple if you like. Each day we impact the life of someone. We may impact them, not directly, but by the impression we made on another, who in turn influenced that person—and so on across time. That’s the ripple of influence we may hardly be aware of in the moment. Each is a series of somethings we made out of what would otherwise be nothing. We must not simply fill the void, but fill it well.

    Writing this blog, I may reach a few people I’ll never meet in my lifetime. The intent isn’t to influence you, dear reader, but it also isn’t to shut you out of the conversation. Every day, flying by as they do, the blog is a postcard to the world. Read by some, glanced at by others, ignored by the vast majority. And that’s as it should be. This is part of my something, even if it isn’t everything.

  • Where Am I?

    “Life is a series of natural and spontaneous changes. Don’t resist them; that only creates sorrow. Let reality be reality. Let things flow naturally forward in whatever way they like.” ― Lao Tzu

    I was prompted to look at an old blog post I’d written back in 2019 because it showed up in my statistics. That one post has garnered hundreds of views, which isn’t exactly Seth Godin numbers, but it was one of the ones that got more traction than most. Historical, introspective and curious. I’d like to think I’m still those things, even if my focus has changed a bit.

    Back then I was traveling a lot more, we hadn’t had a pandemic yet, and life hadn’t thrown a few more gut punches our way. We all accumulate experiences over time—the good, bad and ugly. In general, I liked the way I wrote back then, I just hadn’t experienced the changes that would wash over me yet.

    The thing is, back in those days exploring place, I was asking the same questions I’m asking now: Where am I? What happened here and what can it teach me?

    Everything changes, and so must we. Each experience accumulated changes us in some way minutely or profoundly. It’s like that river analogy, where both the river and we are not the same each time we visit. And flow we must, always having been somewhere, always on to the next, and yet right here in this moment. What have we learned this time?

  • The Two Characters We Meet Every Day

    “I don’t feel that it is necessary to know exactly what I am. The main interest in life and work is to become someone else that you were not in the beginning.” — Michel Foucault

    “When the person you could have been meets the person you are becoming, is it going to be a cause for celebration or heartbreak? ” — Seth Godin, This is Strategy

    It’s been a couple of weeks since I stopped using Duolingo, and even though I grew dissatisfied with the app, I’ve grown more dissatisfied with not consistently working on being multilingual. And so I purchased a competing app, Babbel, to give that a go. I’ve evaluated it before, but at the time didn’t want to invest in a second app. So we’ll see how it goes.

    This will not be a blog post about learning a language. It is (partially) about becoming the person we could be if we just applied ourselves to the task every day. I fancy myself a writer, and so I write. The blog isn’t quite enough for me, and so I’ve set daily goals beyond the blog that I must honor. As with Babbel, we’ll see how it goes, but we learn with everything we aspire to in our lives that it’s now or never.

    There’s a reason that Planet Fitness sponsors the New Years Eve celebration in Times Square. They’re aware that we’re all looking at who we’re becoming as the year turns and deciding whether we’re going to be heartbroken by the encounter or have reason to celebrate. We all want this next year to be our best year ever, don’t we? The trick is in how we realize that. One resolution does not an identity make, but our incremental daily actions carry us a long way.

    The thing is, that character we’re becoming is simply the course we set for ourselves. The character we live with every day ought to be interesting, productive and fun or we’ll inevitably back away slowly to find a better dance partner. Becoming is a daily reckoning of who we are with who we want to be. The key to a successful, joyful life is to make the character who is marching towards the future to meet our desired future self the kind of person we want to be around every day.

  • A Path to Better

    “Don’t surrender your agency and revert to the numbing day-to-day grind of compliance. You can make things better.” — Seth Godin, This Is Strategy

    If you’ve ever been to the American Southwest you may have been warned about flash floods. It might be beautiful right where you are, but a downpour elsewhere upstream takes all that water that can’t seep gently into the hardened earth into a flow to the low. That in turn creates a rush of water into stream beds and rivers, which turn the clear water muddy and confused. And then the water begins to rapidly rise, sweeping anything or anyone caught in it into the confusion. The only thing to do in such an event is to climb up as high as possible and hold on to something solid.

    There are different kinds of grind. The positive grind is working hard at our craft with a healthy dose of hustle and focus. We know what needs to be done and we get after it. Writing this blog post is one expression of getting after it for me, hopefully the first of a string of positive expressions towards making the most of the day.

    The negative grind is often felt on Sunday night when you know you’ve got to go to a job you hate the next morning. We go through the motions, follow the rules and generally become conditioned to stop caring. The negative grind is a complete surrender of agency. There are millions of people suffering through their days right now—we must not let it be our fate.

    It’s not easy to tear ourselves away from a negative grind when we don’t have a clear path to something positive. The trick is to scramble out of it to something better. This isn’t always easy when we have bills to pay and a routine that locks us into place, but we’ll be swept away with all the rest if we don’t climb immediately. Grab a lifeline and hold on until we find our footing, then take another step and another until we reach higher ground.

    That lifeline is found in positive anchors like writing, taking a class and exercise. It’s a lifeline to agency, which leads to that foothold to higher ground. When the grind begins to feel less clear, when the stream begins to get muddy and confused, we must feel the urgency to take control of our own situation. Ignore the apathy of the compliant and find a path to better. Knowing that we must keep climbing or be swept into the abyss.

  • Far More Than Nothing

    You get up every day, you are entitled to nothing.
    Nobody owes you nothing.
    You can have talent, but if you don’t have discipline, you don’t execute or focus, what do you get? Nothing.

    If you’re complacent and not paying attention to detail, what do you get? Nothing.
    So nothing is acceptable except your best.
    Everything is determined by you trying to be your best so you can build on positive performance.
    That is the only thing, and there should be nothing else.
    We can’t accept nothing but our best.
    — Nick Saban, The Importance of Nothing

    We must ship the work in its time, as Seth Godin reminds us, even when it doesn’t feel like the best we could offer the universe when it ships. Nothing matters more than putting out the best we’ve got at the moment. We learn and refine and grow from that release of our work to the universe, and must then leverage that to do it all over again, but better.

    Our best changes all the time as we change. My best rowing time for 2000 meters was in my early 20’s, and I know I’ll never see sub-6 minutes again in my lifetime. But I can get more fit than I am now, and beat the times I’ve posted earlier this year. Improvement is relative to where and who we are now. Better is always on the table for something.

    I’m a better writer than I was ten years ago, simply because I do it every day and I’ve developed the muscle memory to convey what I’m thinking into words on a screen. More than that, I’ve read a few hundred books in that time span, lived through a pandemic and my children growing up and people I care about passing away and a whole host of other experiences that have tangibly changed who I was then to who I am now. Simply put, our best is way better at some things now than ever before. There is always a season for some highly developed skillset or knowledge that we may bring to the world now.

    Without shipping our work we have nothing. Doing our best at the things we feel are most essential for us is the clear path to personal excellence (arete). Perhaps a poetic speech by an old football coach will be just the thing to shake those ideas loose, that we may do our best in our one and only today. Perhaps arete will be evasive today, but we may get that much closer to it than ever before. Maybe our best will be enough for today, or maybe not. But the attempt to reach it is far more than nothing.

  • Fair Trades

    “Our culture has engaged in a Faustian bargain in which we trade our genius and artistry for stability.” — Seth Godin

    All this time
    The river flowed
    Endlessly to the sea
    — Sting, All This Time

    I found myself at a bank yesterday reviewing a trust built to support the children of a friend who passed away eight years ago. That trust has gotten them through college, which was the desired intent and exactly what we’d promised our friend we’d do when he was confronted with an expiration date he couldn’t re-negotiate. We’ve kept our promise to him, and his kids will graduate with minimal college debt. Where the last eight years have gone is anyone’s guess, but the trade of time and effort for a solid foundation for his kids in his absence ended up being a good one.

    If I’ve learned anything from that friend of mine, it’s that stability is myth. Resiliency is what carries us through the storms life throws at us. Knowing there will be storms, knowing that the years will fly by with astonishing speed, just what are we doing with our genius and artistry? We must use this time in our lives purposefully, for it’s all that links our promises to ourselves with our desired outcome.

    The thing is, we remind ourselves of these things constantly. Words don’t carry us through, positive momentum does. Those small things that we do matter more than promises ever would. The only fair trade is to use the talent and skills we’ve accumulated to this moment to build a bridge to a better tomorrow. This is our verse, today, with tomorrow but a possible chance to reveal that promise kept.

  • Something to Our Sum

    “If you could do tomorrow over again, would you? “ — Seth Godin

    We all think about yesterday. What would we do differently? What was the very best thing that happened in our day that we’d definitely do again? Yesterdays are easy to dwell on but impossible to change. We must give them weight accordingly.

    Tomorrow is full of hope and promise and anticipation. But what if it turned out to be just like yesterday was? Are we always moving forward, staying roughly the same or slipping sideways? If life is a progression of experiences, what will tomorrow bring?

    Today is all we have. We set up a brighter tomorrow with today. If we are the sum of our experiences and work, will today be accretive or dilutive? We must contribute something to our sum in the hour at hand to sustain personal and professional growth. A bias towards action isn’t the same thing as putting our nose to the grindstone, it’s simply favoring forward motion over stasis and stagnation.

    So are we doomed to forever moving onward to the next, never savoring the fruits of our labor? All work and no play makes Jack a dull boy. Indeed. But the point isn’t to always be productive with our hours, it’s to optimize our experience with them. What is more optimal than full awareness of the moment and using this (with all that this means to us) to the best of our advantage? Are we simply passing the time or using our time? Nothing sets up today and our blueprint for tomorrow more than this question.

  • Life’s Good Runs

    “Life is like skiing. Just like skiing, the goal is not to get to the bottom of the hill. It’s to have a bunch of good runs before the sun sets.” — Seth Godin

    We each go through distinct seasons in our lives, not just age-based but in what we are focused on. We look back on them fondly or maybe not so fondly, but we can see exactly who we were at the time and know it brought us to who we are today. School days, sports played, people encountered and cherished for awhile, books read and discussed, career rungs climbed, places visited that seep into our souls—these are all good runs that we remember for the rest of our days. A lifetime may itself be a good run, made up of a series of other runs played by the distinct characters we were at the time.

    I still identify as a rower even though my rowing days on water are far in my past. Millions of meters on a machine in my basement aren’t quite the same, but the feeling of the catch made perfectly resonates across time and place. How many great catches did I have? Who’s to say but we know one when we feel it. Either way, that stroke ends and we recover for the next. Like skiing and life phases the goal is to put together as many good ones as you can in the time allotted.

    At the moment, I’m on quite a run of blog posts, but just last week I was wondering if this particular run was over for me. Not quite yet, but we’ll see how life unfolds. We each have good days and bad days, and with each morning a chance to begin anew. There’s a certain thrill in publishing something just when I thought I’d had enough to say and found some new plot twist to unpack.

    We recognize when we’re in the midst of a good run, just as we feel when a good run is ending. We’ll look with trepidation at the next run wondering whether we’ll enjoy that part of the ride, knowing that there are some things we most definitely won’t enjoy at all. We can’t rush through the bad parts to get to the good parts to come any more than we can hold on to the good parts forever. Life unfolds and we adapt to it and grow. What comes next is important too, but let’s not forget the thrill of the run we’re currently on.

  • The Momentum of Trust

    “The individual in the organization who collects, connects and nurtures relationships is indispensable. This isn’t about recording the information in a database somewhere. This is about holding the relationships as sacred as they deserve to be.” — Seth Godin, Graceful

    There’s no substitute for hard work and consistency in our work, but life is a lot easier when we also have a network of alliances and trusted relationships developed over time. The very best way to build any momentum in anything is to build a network of trusted people around us. The network becomes our path to greatness, as those who trust us grow into greatness themselves. They pull us up just as we pull them up.

    The moment we change industries, we lose the momentum of trust. Like Sisyphus, we essentially go right to the bottom of the hill and start pushing once again. As someone who has reinvented myself several times over in my career, I know the power and absence of a strong network all too well. Nowadays I hold on to my trusted relationships for dear life, and go to great lengths to keep developing new ones.

    As people grow and change companies it impacts the people who remain as much as it does those who leave. Trust is earned over time. Momentum may slow or disappear altogether. We may choose to be the glue or the acetone in such moments. Nothing ever stays the same in something as dynamic as a career, but we can be consistent in our reliability and presence as a friend, peer and trusted associate. In the end it’s our relationships we’ll celebrate in our time.

  • The Twenty-Year Filter

    “Our culture has engaged in a Faustian bargain in which we trade our genius and artistry for stability.” — Seth Godin, Graceful

    Some risk is necessary for true reward. This we know to be true. But we also know that there’s reward in being firmly anchored to something of substance when it gets a bit stormy. The trick is to know when to leave the safe harbor and when to stay put. As with everything, life is a balancing act skating the line between order and chaos.

    “Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did do. So throw off the bowlines! Sail away from safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover!” — Attributed to, but definitely NOT Mark Twain, rather a quote from H. Jackson Brown

    The twenty-year filter is a helpful way to approach decision-making: Will staying in the safe harbor be something I regret in twenty years or ensure I make it another day on my journey to twenty years? Will this work mean anything in twenty years? Will I be healthy enough to do this thing I want to do now in twenty years? Will there be any glaciers to hike in twenty years? And so on. Each question posed reveals a truth to us that guides us. Often the answer is, “Don’t wait!” Sometimes the answer is, “Not this”. And sometimes that answer is, “Not yet”.

    When we can see the forest for the trees, we gain perspective, insight and a proper sense of direction. Twenty years is about a quarter of a lifetime, if we’re lucky, and gives us a big enough runway to take off for wherever we want to go. In twenty years one can raise a couple of infants to adulthood, build sustained career momentum through a collected network of trusted business associates, pick up an advanced degree or gain mastery in a desired skill. Or we can fritter it away on the trivial and inconsequential. It’s a good round number that is useful in so many ways.

    When I look back on the last twenty years, I’m stunned by how quickly it flew by, but also thrilled with the better decisions I’ve made in that time. The poor decisions weigh on me too, but when we live a life of personal integrity and accountability, the good often outweighs the bad. Those good decisions were often unconsciously made with a long-term view, the bad with a distinctly short-term view. Putting a spotlight on this process with a twenty-year filter often makes our choice even more obvious. What exactly are we trading off later for this choice now?