Alexandersmap

    Tag: Seth Godin

    • A Focused Place

      “Finding a very focused place to do your work rewards you many times over.”-Seth Godin

      “The opposite of ‘distraction’ is ‘traction.’ Traction is any action that moves us towards what we really want. Tractions are actions done with intent. Any action, such as working on a big project, getting enough sleep or physical exercise, eating healthy food, taking time to meditate or pray, or spending time with loved ones, are all forms of traction if they are done intentionally. Traction is doing what you say you will do.” – Nir Eyal

      Perhaps it was a week of chaos and distraction that made Eyal’s statement grab me by the shoulders and focus my mind on the truth of the matter. Distraction is diluting my moments of clarity, and this simply won’t do. It isn’t just the noise from mobile devices and televisions or the crush of emails and requests from people near and far. It’s also that noise within that shakes you from sleep or makes you not hear what was just said on that Zoom call you participated in.

      If our best moments are when we’re fully alive, what does fully alive mean anyway? I believe it to mean being fully engaged in the moment, aware of the world around you, and embracing your part in it. Keeping promises to yourself to do what you intended to do. This isn’t just habit formation, it’s traction formation. Honoring intention with intentional focus.

      Eyal takes aim at one of my go-to habits for getting things done: the to-do list. His issue with to-do lists is that things just continue to get added to the list. There’s no intention to is until you block off time in your calendar and honor the time commitment to work on it. Even if you don’t finish you’ve done what you said you’d do, which establishes trust in yourself. As Eyal puts it, you can’t be distracted from something if you didn’t have an intended action (traction) that it was pulling you from.

      Today happens to be the last day of a very busy work week. I thought about that to-do list and the things that aren’t completed yet and felt the tension raise up inside me. But then I thought about the work that was completed this week, the actions done with intent, and felt the tension melt away a bit. However you measure it, the pile of done should be especially satisfying. And the pile of undone shouldn’t be a cruel demon whispering in your ear. The path to removing that demon is in knowing what your intentions are, and honoring them as best you can in the time you’ve allotted.

      That focused place to do the work isn’t a place; not really. It’s a block of time and a commitment to yourself to do what you said you were going to do. Promises kept, one block at a time.

    • The Pull of Our Inclinations

      “A stone, because of its makeup, will return to earth if you throw it up in the air. Likewise, the more one pushes the intelligent person away from the life he was born for, the more he inclines towards it.” – Musonius Rufus

      What of our makeup? Are we drawn towards our inclinations, like gravity pulls a stone? Speaking as a sample size of one, I believe it to be true. Certainly the writing poured out of me in every job I’ve ever had, manifesting my own inclinations in quote-of-the-day emails, monthly newsletters and lengthy dissertations on topics lost forever in the ether of bits and bites.

      We often ignore our makeup in favor of the trade du jour. Who wouldn’t want the relative guarantees of a career in engineering or law or programming over the uncertainty of art or music or writing? Your parents certainly wanted the best for you when they reminded you to study hard. Our friends also influenced us, steering us to get the college degrees in fields where the jobs were. The pull of our makeup is in a tug o’ war with the well-intentioned advice of our circle of influence. And of course the anchor of the opposing tug o’ war team: that inner voice, Seth Godin’s Lizard Brain, Steve Pressfield’s Resistance, that quietly conspires against you.

      So whatever you pursue instead, you try to do it well. To honor your commitments, to build your nest egg and support your growing family. But that inclination quietly pulls at you, asking for more of your attention. And you slowly concede a bit here and there. Start selling things on Etsy, playing guitar in a band, writing a blog or creating an InstaGram site to display your photography. A hobby, really. Something to dabble in to keep the mind working.

      Over time you see incremental improvement; finding your stride, your style, your voice. And you find a bit of momentum. You’re still in that tug o’ war, but the flag is inching a bit closer to that line in the sand. And it’s a battle! One side pulls, the flag shifts away, the other gains strength and the flag draws closer to crossing over. Back and forth it goes. Which side wins?

      Well, that’s up to you.

    • On Purpose

      “Find out who you are and do it on purpose” – Dolly Parton

      “Do it on purpose and you’ll find out who you are.” – Seth Godin

      Ten days seems a short time to accomplish much of anything, and the last ten days have whirled by in a flurry of moments great and small. But isn’t that all our days? This sampling, more than a week and less than a fortnight, offered a chance to focus on a few key activities to see what might happen.

      And so I exercised a bit more, rowing and hiking and snowshoeing my way across time. And wrote a bit more, offering another 5000 odd words of tribute to the Cloud. And read a bit more, finishing two books that were impatiently tapping me on the shoulder to immerse myself in.

      I’d wanted to lose a few pounds and watched five of them fall away, half of what I’d wanted but a handful less than I’d started with. I’d wanted to summit two 4000 footers but instead summited a single mountain shorter in stature than I’d envisioned but more than up to the task of changing my perspective. While there I crawled behind a waterfall and saw the otherworld there. And found myself wanting to linger behind the ice longer than I did. The whispers in that ice haven’t yet diminished in the din of work days.

      Incremental improvements such as they were, it doesn’t seem appropriate to boast about such things as losing a couple of pounds and reading a couple of books. It isn’t a boast if it’s less than you wanted, is it? But if you end in a better place than you started isn’t it a success anyway? The point, I think, is to keep raising expectations of yourself. Keep doing things on purpose and you might just find out what that purpose is.

      Purpose. What a heavy word. There are bookstores filled with thoughts on finding your purpose in life. We all contemplate what it’s all about, hopefully stumbling upon a few insights on our walk through life. Why do we do anything? Why shift in this direction over that one? Why is just purpose by another name. We generally have so much noise in our lives that we can’t hear the whispers of why anyway. I think mine might be locked away in that icy waterfall, or it could be in the next conversation I have. Or in the silence in between.

      Pulling a random ten days out of a lifetime and seeing what you can make of it with intention, you might just find that ten wasn’t quite enough to get all the way across the finish line. But you’re closer than you were without the focus and intent. If you play them well, you might just shuffle a few interesting cards into your deck of days. And find that purpose is just the direction you’ve set yourself on. For now, or for a lifetime.

    • Maintaining Streaks

      “Build streaks. Do the work every single day. Blog daily. Write daily. Ship daily. Show up daily. Find your streak and maintain it.” – Seth Godin, The Practice

      I made a relatively big deal (by my standards) of blog number 900. Well, this is 914 and I just keep quietly going. I have some exciting plans for blog posts in 2021, which rely on good health and the freedom of mobility that comes with a world getting back on its feet again – dare I say – after the pandemic. But I’ll write either way. I like this particular streak I’m on too much to stop just because I’m not out there seeing the world. And so the streak continues for as long as I’m blessed with another day and the acuity to do something with it.

      The concept of streaks is nothing new, but I’ll credit James Clear with writing the right book at the right time (for me) a couple of years ago shining a spotlight on habits and building streaks with them. It hit me in a way that Charles Duhigg’s book on the same topic didn’t. Both informative, but Clear’s book was catalytic. Since reading it I’ve tried to string together consecutive streaks for many things, but the writing is the one that’s lasted the longest. If you search for James Clear in this blog you’ll find plenty of quotes on this topic, but here are three I don’t believe I’ve used before:

      “The point is to master the habit of showing up.”

      “The identity itself becomes the reinforcer. You do it because it’s who you are and it feels good to be you.”

      “Never miss twice.” – James Clear, Atomic Habits

      So every morning begins with maintaining the streaks: Writing and reading. Fitness is saved for the middle of the day, and the evening is Duolingo to close out the day. Which may explain why I’ve had to use the streak saver several times with Duolingo (though I’ve never missed twice in a row) and the exercise streak gets broken more than it should. That exercise streak is just as critical for overall health as the writing, reading and language learning are for mental fitness. But it tends to get lost in that middle of the day time slot, so I’m debating moving it to the beginning of the day without breaking what’s working.

      As a morning person, the payoff is more obvious in the morning streaks. I publish every day, usually before I eat breakfast unless there’s an early start for a flight or a hike or whatnot. And I chip away at the reading immediately afterwards. I finished John McPhee’s Draft no. 4 (for five books in a week). That reading streak is paying off as much as the writing streak. They go hand-in-hand, of course, but it’s nice to finish things and “check the box”. For the blog checking the box means clicking Publish. For reading checking the box means reviewing the book after I’ve finished it on Goodreads. This also serves as my de facto tracker for how many books I finish in a year.

      “Don’t judge each day by the harvest you reap but by the seeds that you plant.” – Robert Louis Stevenson

      Reading that McPhee book reminded me of what I don’t know. I spent a fair amount of time looking up the definitions of words he’d drop, or places he’d been to that I wasn’t familiar with. You could look at that in two ways: either you’re hopelessly behind on the learning curve, or you’ve reached another hurdle to clear on your sprint around the track of life. Embrace the humbling process of learning what you didn’t previously know, and look with anticipation towards the next hurdle in line.

      So that’s where you’ll find me each morning: maintaining streaks while sprinting around the track of life. We’re moving around it either way, we might as well keep a few streaks alive as we go. Now, about that fitness goal…

    • Process and Persistence

      “Process saves us from the poverty of intentions.” – Elizabeth King (via Seth Godin & Tim Ferriss)

      “You begin with a subject, gather material, and work your way to structure from there. You pile up volumes of notes and then figure out what you are going to do with them, not the other way around.” – John McPhee, On The Writing Process

      Blogging is a process that saves me from my poverty of intentions. I’ve intended to write for years, but pushed it aside in pursuit of everything both worthy and irrelevant. Sure the site needs work, the writing has typos now and then and Yoast SEO is fixed in a permanent frown, but so what? If you’re along for the journey, welcome, you’ve apparently overcome a ton of SEO blunders on my part to get here.

      If there’s a common theme throughout life, its the fact that we can never do quite enough to reach perfection. I’m nowhere near it myself. But I walk the path one step at a time, writing, editing, publishing and starting again at the beginning every day. And that’s a victory in itself. Screw perfection – give me process and persistence.

      “Mastery is the process of narrowing your focus to a tiny element of success, repeating it until you have internalized the skill, and then using this new habit as the foundation to advance to the next frontier of your development.” – James Clear, Atomic Habits

      And that’s where I am, focus narrowed and repeating daily towards a level of mastery I may never achieve. But I’ll be closer for the effort. There’s some measure of the Pareto principle in that James Clear quote. Focus on the 20% that achieves the goal. SEO doesn’t necessarily matter. Likes and follows don’t necessarily matter. The work matters. So do more than focus, do the work.

    • The Cumulative Force

      “Insist on yourself; never imitate. Your own gift you can present every moment with the cumulative force of a whole life’s cultivation; but of the adopted talent of another, you have only an extemporaneous, half possession. That which each can do best, none but his Maker can teach him. No man yet knows what it is, nor can, till that person has exhibited it.”
      – Ralph Waldo Emerson, Self-Reliance

      Re-reading Self-Reliance is always a pep talk with the Master. Sometimes I wonder at (and have written before about) the conversations Emerson and Thoreau must have had taking a walk about Concord, Massachusetts back in the day. Emerson, a dozen years older than Thoreau, might have offered more insight early on, but Thoreau measured up over time, diving deep into Transcendentalism and immersion in Nature (with a capital N). Thoreau was undoubtedly influenced by Emerson, and Emerson by Thoreau, yet each brought their own gift to the world.

      I’ve wondered at the writing lately. The content is a collection of many topics jumbled together, and much of that is by design. The scattered thoughts of one person marching through time. I’ve debated a shift to a once a week newsletter, which inherently would be more refined, more substantial and less clutter in the inbox of those who follow. But changing to a weekly post would change my habit loop in ways I wish to avoid. No, I subscribe to the Seth Godin school of daily blogging.

      So what then? Narrowing the focus to specific topics? Specializing for the pursuit of 1000 true fans? Instead of the trivial many blog posts, focus on the vital few, as Joseph M. Juran would say? If I were to monetize this site, I’d surely do that. But the goal of Alexandersmap is to seek adventure, to understand the place I find myself in (both physically and mentally) and write about it. And so it will continue as it always has been. The rest of the writing necessarily will evolve into a more focused pursuit of those vital few. But there’s something to be said for habit loops and cadence and Malcolm Gladwell’s 10,000 hours theory. Just write, often, on a diversity of topics, and the process will necessarily change you and improve the writing.

      And so here we are, one day at a time, building the cumulative force of a whole life’s cultivation, and seeing where it takes me. Is it a talent to write every day? Or accumulated skill? It would be brash to declare the former, and modest the latter. There’s a mix in there somewhere, but I do believe in sweat equity and making the most of the time we’re given. I’m a writer as long as I’m writing. There are plenty in this world doing the same. Whether the writing is that which I can do best? That will have to sort itself out. But I’m better for cultivating it.

    • Getting Up and Looking Further

      “No doubt in Holland,
      when van Gogh was a boy,
      there were swans drifting
      over the green sea
      of the meadows, and no doubt
      on some warm afternoon
      he lay down and watched them,
      and almost thought: this is everything.
      What drove him to get up and look further
      is what saves this world,
      even as it breaks
      the hearts of men.”
      – Mary Oliver, Everything

      This will be the 773rd blog post for a total of 333,789 words (including quotes from others).  I wonder sometimes where the words go when I click publish.  And I wonder sometimes whether writing everyday matters.  But I snap out of it, remembering the words of Seth Godin:

      “Daily blogging is an extraordinarily useful habit. Even if no one reads your blog, the act of writing it is clarifying, motivating and (eventually) fun.”

      Daily blogging has indeed turned out to be all three of those things and more.  But it isn’t lost on me that I set out to blog about exploration and I tend to be locked in my own yard most days.  But that’s 2020 for you.  Above all, writing is clarifying.  And even if no one reads the blog, the act has mattered far more to me than anticipated.

      What drove him to get up and look further is what saves this world, even as it breaks the hearts of men.

      It also isn’t lost on me that few actually ever read it.  But I haven’t earned that following just yet (and don’t invest any time in self-marketing my blog).  Still, there are those WTF days when you bleed all over the screen and the world buzzes in complete indifference.  Like putting all that energy into a garden and having it mowed down by a groundhog while you were away for a few days, its the world telling you that your work doesn’t matter as much as you thought it did.  The ultimate exercise in humility.

      Someone told me recently that the blog is a gift for my children someday when I’m gone.  I suppose that’s true, but its also a living trust of sorts, with the writer being the primary beneficiary while he’s still around.  If I should keep this up for the next ten years that works out to be roughly 1.5 million more words coming out of my brain and onto the page.  If I push the average up I could make that 2 million words.  Godin also mentioned that the first 1000 posts are the hardest.  Frankly I can’t agree more.  The process of writing, of getting up and looking further, is moving me in directions that are enlightening and yes, clarifying.  And maybe that’s enough.

       

       

       

    • Be Less Comfortable

      “It takes many hours to make what you want to make.  The hours don’t suddenly appear.  You have to steal them from comfort.  Whatever you were doing before was comfortable.  This is not.  This will be really uncomfortable.” – Derek Sivers, Where To Find The Hours To Make It Happen

      This phrase, stealing hours from comfort, was  plucked from a blog post Sivers wrote last October and highlighted yesterday by Seth Godin, borrowing for one of his own blog posts.  And so I pay it forward here.  For there’s genius in the phrasing, isn’t there?  We all have the same amount of hours in the day, and those who do exceptional things with their lives do so by stealing hours otherwise spent on comfortable things like binge-watching Ozark or SV Delos YouTube videos (guilty x 2).  In the meantime the great novel in your head slides sideways into the abyss.  The language you might have learned remains a mystery to you.  The belly gets soft.  The community volunteers carry on without you.  The work is accomplished by others, and we look on in awe at what they achieved.

      And the answer, of course, is to be less comfortable.  To challenge yourself more.  To do the work that must be done to get from this place of relative comfort to a better place of greater meaning and contribution.  To stop scraping by at the bare minimum and double down on your effort.  For all that is worthwhile in this world requires an investment in time and a healthy dose of discomfort to earn it.  But we have to remind ourselves of this daily, because comfort is a dangerous temptress.  And before we know it the days, weeks and years fly by and the dreams remain only dreams.  So toughen up, buttercup!  A bit less comfort is the answer to the question of where will you find the time?

      As Jackson Browne sings, I’ve been aware of the time going by…  and so I’m trying to invest my time in less comfortable things.  Hiking with intent, writing more, working more focused hours in my career, and slowly chipping away at expanding the possible of today.  But I’m still too comfortable.  When there’s so much more to do in the time we have left, isn’t it essential we get to it already?  And in some ways the pandemic offers us a reason to make profound shifts towards the uncomfortable.  To break from the routine and tackle the meaningful.  A catalyst for change just in the nick of time – in this, our critical moment.  For if not now, when?

    • Pressing On

      “The opposite of quitting is rededication. The opposite of quitting is an invigorated new strategy designed to break the problem apart.” – Seth Godin

      “For us, there is only the trying. The rest is not our business.” – T.S. Eliot, East Coker

      These times challenge all of us, but some more than others.  Perseverance seems a quaint notion, but really what else do we have but the courage to press on in the face of it all?  I write this knowing I’m less challenged than some, more than others.  I’m one of the lucky ones, it seems, and yet life keeps throwing curveballs at me just as it does to you.  I believe the way we react to anything is just as important as that which happens to us.  Short of an abrupt ending of our existence, we have this choice of how we deal with the cards we’re dealt in any given moment.  I hope to play my hand well today and in the one to maybe 16,000 days I have left (That’s a lot of blog posts: I hope I don’t repeat myself too much).

      I pulled this Seth Godin quote out of a draft I’d done six years ago, well before I started writing every day, well before COVID-19, well before the current political climate, and well before I became the current version of myself.  We’ve all changed, really, some in profound ways, others less so, during the last six years.  In some ways the world is worse, in others it’s steadily improving.  We can say the same of ourselves.  And for all my tongue-in-cheek humor about repeating my blog posts, I won’t be the same person next week, let alone in twenty years, so I figure the material will change accordingly.

      The other day I had a great idea for a novel.  I immediately started writing down the core plot and completed a first paragraph that stirred me.  I’ve been waiting for the muse to tap me on the shoulder and offer up a nugget like this for some time, and I hope to do it justice.  But I know it will die on the vine if I don’t chip away at it every day.  And so I’ll keep writing, keep researching, keep reinvigorating and breaking it apart.  You’ll know when it’s ready – this one will take awhile to get it right.  Anyway, I believe the idea came to me because I’m showing the world and those random muses flying by that I’m committed to seeing it through.  To doing the work that matters.  Ultimately life is about showing up, and I’ve been doing that for 702, er, 703 posts now.  And I’ve got my eye on 1000 and beyond.  Whether anyone reads it hardly matters, it’s transformative for the author.

      Shortly after that idea for a novel, I had another idea for a business.  Not a leave my career business, but a nice side hustle business that would be complimentary to my life after work.  Funny how these things all come up like this, fully baked in the mind.  It makes you wonder what else is up there between the ears, waiting to be set free.  I do know that the reading and thinking and writing all open the trap door, letting ideas out and capturing a few along the way that would otherwise drift on by.  The rest is just persistence.  Showing up and doing what must be done, today and those tomorrows too.  There are plenty of quotes out there from Seth Godin, Tim Ferriss and others about the tremendous value of blogging every day.  I’m finding that value compounding, not financially, but in creative output and opportunities that open up from the consistent effort and the openness to receive the world.  That’s reason enough to press on, writing today and tomorrow too.

    • Instead

      This weekend the bluebirds came back. I needed that more than I realized.  It’s a small sign of brighter days ahead in the ebb and flow world of New England in March, like early crocuses or the green spear tips of daffodils breaking the ground.  We could use more signs of hope in this particularly stark news cycle we’re living in.  This too shall pass.

      “What can we do that matters instead?” – Seth Godin

      Godin posed this question in his blog today, and it lingers in my mind. Not the “What can we do that matters” part, but the “instead” part. Because that’s the real challenge in this question, isn’t it? We can all list the things that matter in life. But what are we doing instead of those things? Binge-watching Netflix or re-watching The Office again? What can we do that matters instead? Reading the bot or troll (aren’t they one and the same?) comments on somebody’s Twitter post? What can we do that matters instead? You get the idea.

      I read and write in the early morning because I have the focus to pluck a word like instead out of a question and linger with it for awhile. Soon the day will erupt into work and the new world order hustle of Zoom and conference calls. But the in between spaces offer an opportunity to build more meaningful connection with people that matter, to offer my own sign of brighter days ahead. My mind is turning over what matters instead. What a way to start a Monday.

      So in the clutter of the day I find myself in, starting extra-early this fine Monday, I’m looking for exceptional.  Not on my news feed or in the heroic deeds of medical personnel everywhere, but in myself.  Demanding a little more from myself instead.  What can I do that matters instead?  It seems a fair question. And an opportunity to answer it well.