“Every instant of our lives is essentially irreplaceable: you must know this in order to concentrate on life.” — André Gide
Here we go again: another week beginning. Much like last week and the week before, yet we’ve changed. We’ve layered on our moments of insight and irreplaceable instants that root us in identity and purpose, or perhaps left us anchor-less and drifting. Let’s hope for the former.
The thing is, this week is different from those weeks gone by. It’s surely more tangible and immediate, but more, this one is in our hands. We can’t get too caught up in our previous successes and failures, we can only double down on what works for us. And maybe, try something bold and new.
I like the idea of micro-bursts: sprints of intensity where you focus on key activities that move you towards your goals. In rowing it was a Power 10, where everyone put aside personal discomfort and focused on making the next ten strokes their very best. It started with a call from the coxswain when they felt the boat needed a boost in momentum. And it nearly always worked.
Focus on living a bold, meaningful life can start in an instant. Often it begins with a feeling that you need a bit of a boost in productivity or purpose. With the right concentration and effort, like a boat gaining a burst of speed and swing, it nearly always works to reset rhythm and concentration.
“We think of inertia as the state of being inert or motionless—one of our purer displays of passivity and disengagement. It’s not. Inertia is an active event in which we are persisting in the state we’re already in rather than switching to something else… The most reliable predictor of what you’ll be doing five minutes from now is what you’re doing now… The most reliable predictor of who you’ll be five years from now is who you are now.” — Marshall Goldsmith, The Earned Life
Yes, you might detect a pattern in the writing recently. I keep returning to the Tom Peters statement that excellence is the next five minutes. Habits are hard to break, routine is either a prison or a path to a brighter future. And inertia now can predict who we are in five years if we don’t take that next step to change right now.
Does that sound unnecessarily urgent? Perhaps, but aren’t the stakes just that high? We are what we repeatedly do, and more often than not we repeat the same damned thing this five minutes as we did last. So we ought to take this next five minutes and demand something more of ourselves than the previous five. We ought to make it an active event that transcends our previous place.
The easiest way to determine the truth in that is to look at what we did last week and compare it to what we did last year. Sure, there are highlight moments of trips and events that break up the sameness, and a pandemic mixed in to skew the data, but on the whole things are roughly the same. If our habit loop is positive this can be a very good thing, but if we keep repeating bad habits we might be living in a rut that runs straight to the grave.
“Every action you take is a vote for the type of person you wish to become. No single instance will transform your beliefs, but as the votes build up, so does the evidence of your new identity. This is one reason why meaningful change does not require radical change. Small habits can make a meaningful difference by providing evidence of a new identity. And if a change is meaningful, it is actually big. That’s the paradox of making small improvements.” ― James Clear, Atomic Habits
It’s easy to spot inertia when we look at intentions. If we intend to write the book or run the marathon or summit the mountain but find ourselves dancing with the same excuses we had yesterday and five years ago, well, let me introduce you to our friends inertia and low agency. On the flip side, if you’ll allow me to use a few of my own examples, inertia is publishing this blog every day for the last four years, reading early every morning and most nights and maintaining a streak on Duolingo that’s approaching 1000 days. Maybe each is small in the big scheme of things, but each is a +1 on the path to becoming.
@jackbutcher
Moment-to-moment we make decisions that pull us forward or set us back. We default to the familiar, which both reinforces our identity now and reinforces it in our future. That past moment isn’t this moment unless we choose the same thing. Will it be a plus or a minus? Our vote ought to be for an active event, our action should be a plus.
“To me marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us—no company is. And so we have to be really clear on what we want them to know about us… But even a great brand needs investments and caring if it’s going to retain its relevance and vitality, and the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back. The way to do that is not to talk about speeds and feeds. It’s not to talk about bits and megahertz. It’s not to talk about how we’re better than Windows… The question we asked was, ‘Our customers want to know, who is Apple and what is it that we stand for? Where do we fit in this world?’ What we’re about isn’t making boxes for people to get their jobs done—although we do that well. We do that better than almost anybody, in some cases. But Apple is about something more than that. Apple, at the core, its core value, is that we believe people with passion can change the world for the better. That’s what we believe. And we have the opportunity to work with people like that. We’ve had the opportunity to work with people like you. With software developers, with customers who have done it in some big and in some small ways. And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to believe that they can change the world for the better are the ones that actually do.” — Steve Jobs, speech at the release of the ‘Think Differently’ advertisement
The speech is in low resolution. The transcript is inaccurate in some places (I’ve tried to correct it here). But Steve Jobs words shine through this grainy time machine like a beacon. When he plays the ad, viewed from the lens of time, you see that he was and would always be one of the crazy ones, one of the misfits, rebels and troublemakers. And we celebrate Jobs today for what he created, even as we recognize he was never perfect. But who is?
Even a great brand need investments and caring if it’s going to retain its relevance and vitality… this is true whether we’re looking at our company, our country, and certainly, ourselves. Jobs points the way with the question, “where do we fit in this world?”. It’s a question we ought to wrestle with in our own lives, in quiet places when the day is ripe with possibility. For in the quiet moments we’re best prepared to answer such questions.
And we ought to answer boldly. Our brand—our identity—isn’t something to trivialize. It ought to give us goosebumps just to think of it. And it must be more than words. For we are what we work consistently towards. We are the sum of our lifetime contribution. But really, we are the next five minutes.
We’re not going to get a chance to get people to remember much about us…. no person is. Our brand ought to be remarkable and memorable for all the right reasons. We can’t control who pays attention, but we can control just how compelling our story is when the world stumbles upon us. Compelling begins with how we view our own contribution. Our identity—our brand—is ours to shape and mold, honed by life but envisioned and realized by the intangible force deep inside of us. We ought to craft something remarkable and memorable.
For this moment is our own time machine, isn’t it? What will we remember of ourselves in this five minutes of boldness or timidity? We aren’t what we think we are, we are what we do! Just what is our brand?
“Every breath I take is a new me.” — Gautama Buddha
“Life happens between an inhale and an exhale.” – from a random Dove chocolate wrapper
Each of us changes. We aren’t who we were yesterday, nor will we be the same person tomorrow that will surely react and adapt to the influences of today. We must own our actions, but we must also recognize that the person who did the things we once did isn’t who we are now. Simple, right?
Not when those around you treat you as the character you once were. How many co-workers put you in a bucket based on the role you had when you walked in the door the first time? How many reunions turn into stories of things you did way back when, with scant focus on who you are now? How many family events center on old nicknames and stories of the past?
Here’s the twist: What if we too are treating people based on the characters they used to be instead of who they are now? Doesn’t it seem more appropriate to learn who they are in this moment? The trick to engagement with any other soul is seeking first to understand, and then to be understood (Covey). Every moment counts, and progress requires our immediate attention!
We aren’t who we once were, but who we once were helped form our current identity. Personally, I’m grateful I’m not who I was at 18 or 30. Sure, there were some redeeming qualities in that character, but I prefer the new me, even if I don’t showcase the abs I had at 22 (too much chocolate?). The moment-to-moment choices we made between then and now brought us here. The moment-to-moment choices we make from now into our unknown future will surely determine who we’ll be then. So make good choices in this breath and the next.
Like the chocolate wrapper reminds, life is happening one way or the other now. Just look at how much we’ve changed already. Imagine where the next breath might take us should we use it wisely.
“Life will throw everything but the kitchen sink in your path, and then it will throw the kitchen sink. It’s your job to avoid the obstacles. If you let them stop you or distract you, you’re not doing your job, and failing to do your job will cause regrets that paralyze you more than a bad back.” — Andre Agassi, Open
When you witness excellence in action, it’s hard to comprehend the work that went into the performance. Seeing Sydney McLaughlin destroy her own 400 meter hurdles record is awe-inspiring because she does the incomprehensible. But the work that brought about the moment isn’t ours to see, or feel. The hurdles aren’t the only obstacle she had to clear on her way to a record-breaking performance—she had to clear every other distraction along the way to get to it. People like McLaughlin or Agassi or Tom Brady are anomalies to the rest of us. They’re obsessively focused and a bit quirky in their habits. Most of us balk at the price of greatness, for them it’s simply the act of doing your job.
Disciplined routine is the answer. Doing your job is the moment-to-moment bias towards productive action and good decisions. Anyone in New England will hear Bill Belichick’s own words ring in that Agassi quote. Do your job… and do it well. It’s a simple thing to grasp, must harder to execute with an undisciplined mind. We must get up daily and do the work that calls to us. No excuses needed, you either do or do not, there is no try (thanks Yoda). This is a tough mindset to acquire, but it’s required for reaching excellence.
“Excellence is the next five minutes”, as Tom Peters put it, “or nothing at all”. We get too caught up in excuses that lie beyond the immediate. Surely we must know where we’re going, but we must then get beyond long term thinking, for it’s a form of procrastination. We often kick things down the curb that we ought to be doing right now. Planning isn’t doing, so we mustn’t tell ourselves what we’re going to do, we mustn’t tell ourselves anything at all, really. We must friggin’ do it.
There are so many obstacles to navigate in life that it can be overwhelming. But most of it is BS playing on a loop between our ears. The only way to break that loop is with a viable habit loop that forces us to execute in the now. Excellence is the next five minutes, or maybe the next 50.68 seconds, or maybe just this very instant. What we do with this moment determines so much of who we’ll be at the finish line. Don’t regret the moment.
If it’s easy it’s not memorable. Sure, we remember things that just come to us, but remembering isn’t memorable. Memorable must be earned with effort and iteration over time.
If you’re a parent you’ll never forget when your children were born, or when you figured out a car seat for the first time, or that first epically challenging diaper. Like scoring an Olympic gymnast, it was memorable because of the level of difficulty involved.
We all have our lifetime and then its gone. What will make it memorable? Challenges accepted and overcome. Worthwhile relationships stuck with through thick and thin. Hard lessons and leaps of faith. A bias towards action and the will to see it through.
We should never take the easy route, for it doesn’t lead to memorable.
“Don’t explain your philosophy. Embody it.” – Epictetus
To make giant leaps forward in our careers, athletically, intellectually… whatever, is a worthy aspiration. But should it be a goal? Shouldn’t we focus on consistently taking action towards who we want to be, instead of focusing on the end game? If you want to be a great photographer or writer or 400 meter hurdler, then chip away at meaningful activity that moves you incrementally towards realizing that dream. Talk is BS, it’s only the walk that matters.
Shane Parrish recently wrote about Scott Adams, creator of Dilbert, who touched on this topic. Adams favors systems over goals because it reinforces success every time you do what you said you were going to do. A goal usually ends up frustrating and discouraging us while a system rewards us constantly:
“Goal-oriented people exist in a state of continuous pre-success failure at best, and permanent failure at worst if things never work out. Systems people succeed every time they apply their systems, in the sense that they did what they intended to do. The goals people are fighting the feeling of discouragement at each turn. The systems people are feeling good every time they apply their system. That’s a big difference in terms of maintaining your personal energy in the right direction.” — Scott Adams, as quoted byShane Parrish in his blog
I don’t agree with Adams on a lot of things, but I definitely see the truth in this statement. We can’t possibly feel successful if a goal is always out of reach, but we can feel good about our last workout or clicking publish one more day. We all should live by our personal credo. But it isn’t what we say that defines our lives, it’s what we do that exemplifies how delusional or on point that credo is. So walk the walk.
The older you get—and I’m in no way conceding I’m old yet—the more it feels like life is lived in the fast lane. not in that cool Eagle’s SoCal vibe way, but in that “Where did the time go?” way. We are each passing the time, while our accumulation of wrinkles and grays keep score. The rings on a tree tell the story of years of abundant rain balanced by years of scarcity and drought, and so do our faces.
Someone in the family recently tempted fate and announced he was cancer free all over social media. I sure hope he is, but can’t help but shake my head at the recklessness of his announcement. I’ve seen cancer return with a vengeance, reclaiming those who believed they were liberated. Does that mean we should we walk on eggshells? Of course not, but we shouldn’t tempt fate either.
It’s never been about how old we are, but how healthy. As the years pass by we see too many examples of vibrant people rapidly fading away as they succumb to injury or illness. Each example informs, and we learn not to be reckless in our habits, with our time, or with our proclamations.
Time flies by, and with each year we pick up another growth ring. Wrinkles tell a story of time and resilience. But we know that we’ll all enter the passing lane sooner or later.
There’s a classic Saturday Night Live sketch where John Belushi portrays a dominant track athletic at his peak. His secret? Little chocolate donuts. It spoofs every performance food ad of the time and really, since. And it raises the question—what exactly are we eating for optimal performance in our days?
Travel opens our eyes to what constitutes breakfast from place-to-place, and forces us to examine what exactly we consume to start our day. What exactly fuels us as we begin our days? As we learn more about what is good for us and what simply fills us up, shouldn’t our expectations for what we consume is evolve?
Eating breakfast in places around the world, you immediately pick up on the differences. Americans are heavy on portion size. We like our eggs and bacon and pancakes with a healthy pile of home fries or grits, depending on how you feel about snow. Austrians and Germans seem to favor cheese and cold cuts with a hard-boiled egg and bread. Other countries favor fish, olives, figs, dates and yogurt.
Who’s right? We are what we eat, but the Mediterranean diet seems to be the consensus pick for healthiest. Still, it might be a tough transition from corn flakes or biscuits to smoked fish and a handful of figs. Ultimately, we have to decide what we’re going to eat. We ought to lean in on fuel and shy from fill. But who doesn’t love a chocolate donut now and then?
I suppose the answer is to standardize on the healthy diet, and splurge occasionally on the things that taste good in the moment but aren’t especially good fuel for our bodies. It’s a pay me now or pay me later scenario, but the now is a very immediate rush of satisfaction and a fairly short window before the debt is owed. If we can resist the immediate temptation until we’re satiated on the good stuff, maybe we can avoid the bad stuff altogether.
“You’re not lazy, you’re in the wrong job. Do what moves your soul.” — @master_nobody
This tweet is admittedly a bit fluffy, but it poked at me all day after stumbling upon it in my feed. I suppose it’s because there are times when I scold myself for being lazy. For not doing the work necessary to make more progress in my profession or with my overall fitness. We all get like that sometimes, don’t we? Self-critical about our productivity. Maybe our labor is misdirected?
There are plenty of times when I’ll forget I’m working at all. I’ll find myself moving six yards of loam after work and pushing past a point of exhaustion to get it done before nightfall so the coming rain doesn’t turn it into a mud pile. Or being teased about not ever relaxing on weekends or vacation, instead constantly working on the garden or doing an errand instead of sitting still with a book or a beer. Or methodically writing and re-writing a sentence in a blog post that may or may not resonate with anyone but me. These actions are not lazy, they’re stored up energy attracted to heat. There’s nothing hotter than clear purpose.
Why do we waste the vitality we’re blessed with on anything but the pursuit of our individual greatness? It takes a few turns through the grinder of absolutely-wrong jobs to see the tragedy of misapplied energy. We do what we must to keep food on the table, but we ought to always be moving towards blissful work. Work that makes us laugh at the thought of ever retiring.
Sure, we may just be able to relax someday, but I don’t know if that nagging feeling that we could have done more would ever disappear. Doesn’t it make sense to make a go of it with this, our one precious life? To do things that inspire and excite us, and make us want for a little bit more at the end of a long day. When we move to purpose laziness disappears.
